Sharing Secrets of Obama's Success

Article by:
Staff
EO Global

14 June 2012 - It's easy to set up a website, but using online media to really engage with people is a more effective way to promote a brand.

Roger Fisk, the former director of special events for Barack Obama's election campaign in 2008, underlined that point in a whistle-stop visit to Dubai.

Mr Fisk started working for Mr Obama in 2007 and for 22 months toured the United States coordinating events for the president-to-be, with online outreach as one of his key roles.

Read article at [The National].

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